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Press release

Dayton™ Commercial Truck Tires Hosts Wing Eating Contest at MATS

 

NASHVILLE, Tenn. (March 23, 2015) – Bridgestone’s Dayton™ commercial truck tires brand is pulling into the Mid America Trucking Show (MATS) with a special contest celebrating today’s hard working truckers. Dayton will host a wing eating contest at the show on Friday, March 27 just for truckers. The grand prize winner will be awarded a set of 10 Dayton commercial truck tires.

Eight lucky participants will be randomly selected to participate in the contest to see who can chow down three pounds of buffalo chicken wings the fastest. To enter, registrants must be 21 years old or older, a legal U.S. resident and present a valid U.S. commercial driver’s license. Consolation prizes valued at more than $700, including a $500 truck stop gift card and $275 Speedco gift card, will be awarded to each of the runners-up.

Those interested in registering for the contest should stop by the Dayton booth #34415 at the show on Friday, March 27 before the contest starts at 1:00 p.m. The event festivities will include a live performance by the Jake Maurer Band at 12:15 p.m. and a free, light lunch of buffalo chicken wings at 12:30 p.m., while supplies last. The live music will continue after the contest until 3:00 p.m. MATS spectators who entered but were not randomly selected to participate in the contest will be eligible for prize drawings as part of contest activities (must be present to win).

The wing eating contest is just one of several Dayton events planned over the three days of MATS. The fun activities are part of a Dayton brand refresh and new marketing campaign, Tires for Truckers™. The refresh includes eight new Dayton patterns that launched in January, doubling the product coverage of the former lineup. These new products will be on display in the Dayton booth. To learn more about the new Dayton lineup, product availability in your area or the Dayton activities scheduled at MATS, visit www.daytontrucktires.com.

About Bridgestone Americas Tire Operations:

Nashville, Tenn.-based Bridgestone Americas Tire Operations (BATO) is a business unit of Bridgestone Americas, Inc., whose parent company, Bridgestone Corporation, is the world's largest tire and rubber company. Reporting into the BATO business unit are the company's Latin American tire operations; the U.S. and Canadian consumer tire businesses; the U.S. and Canadian commercial tire businesses; and Bridgestone Retail Operations, LLC, which operates the largest network of company-owned automotive service providers in the world. BATO develops, manufactures and markets Bridgestone, Firestone and associate brand tires. The business unit is focused on retail, wholesale and original equipment markets, supplying passenger, light truck, commercial vehicle, off road, motorcycle, agricultural and other tires to its customers in the Americas. In addition, through its Bandag brand, Bandag retreading dealers have access to industry-leading retreading research and development, manufacturing, marketing and sales expertise… This combination of new and retread product offering provides customers with total tire solutions.

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